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Ultra Violet is Pantone’s 2018 Color of the Year

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Global color authority, Pantone, has selected Ultra Violet, Pantone #18-3838, color of the year for 2018. Here’s what Leatrice Eiseman, Executive Director of the Pantone Color Institute, has to say about the pick:

“We are living in a time that requires inventiveness and imagination. It is this kind of creative inspiration that is indigenous to PANTONE 18-3838 Ultra Violet, a blue-based purple that takes our awareness and potential to a higher level.  From exploring new technologies and the greater galaxy, to artistic expression and spiritual reflection, intuitive Ultra Violet lights the way to what is yet to come.”

18-3838 ULTRA VIOLET

The Pantone Color Institute spells out how well you can combine the 2018 color of the year:

“ULTRA VIOLET IN FASHION
On the runway or the streets, Ultra Violet is an enchanting purple that provides a theatrical linkage for both men’s and women’s styles. True to the coupled nature of Ultra Violet, created by combining red and blue, Ultra Violet lends itself to unique color combinations in fashion and is easier to pair with all colors on the spectrum than one might think. With golds or other metallics, Ultra Violet becomes luxurious and dazzling; with greens or grays it evokes natural elegance. Similarly, Ultra Violet takes on distinct appearances with different materials. Lush velvets in the color suggest intrigue for evening, but are also unexpectedly modern in athleisure or sneakers. In accessories, jewelry, and eye wear, Ultra Violet suggests the complexities of natural gems, textures, and florals.”

Get ahead of the fashion curve and check out some of our favorite womens brooches available now. We’ve hand-picked these brooch and lapel pin styles to start your search. What do you think about these color choices paired with the color of the year? Talk back.

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